About our website

Advertising cookies

The University sometimes uses tracking pixels that set cookies to assist with delivering online advertising.

Cookies are widely used in online advertising. Neither the University of Edinburgh nor our advertising partners can gain personally identifiable information from these cookies.

Learn more about online advertising

Remarketing cookies

We sometimes use tracking pixels to assist with our marketing and delivery of online advertising. By better understanding what our audiences are interested in, we can more efficiently promote the University. The technology to do this is made possible by cookies and as such we may place a “remarketing cookie” during your visit. We are unable to proactively reach out to you personally as the process is anonymized, but you can opt out of these cookies at any time.

How to control remarketing cookies

The tracking pixels we currently use are for Facebook, Twitter and Google Remarketing.

How to control online ads from Facebook

How to opt out or control preferences of Google Remarketing

How to opt out of Twitter remarketing

Opt out of advertising cookies

You can opt out of almost all advertising cookies by updating your preferences on the “Your Online Choices” website. It is worth noting that opting out of advertising cookies won't stop you seeing adverts, just that they won't be tailored specifically to you.

Opt out of advertising cookies