Dr Walker J. Ross
Lecturer in Sport Management and Digital Marketing

- Moray House School of Education and Sport, ISPEHS
- University of Edinburgh
Contact details
Address
- Street
-
Moray House School of Education and Sport, SLL
University of Edinburgh (Holyrood Campus) - City
- Post code
- EH8 8AQ
Background
Originally from the United States, I teach courses in sport management at both the undergraduate and postgraduate level while maintaining an active research agenda.
My research focuses on sport ecology and sustainability with emphasis on the impact of climate change on sport, sport governance, institutional behaviors, and stakeholders. Contexts for my research have included the Olympic Games, FIFA Men’s and Women’s World Cups, and venue management. This research has been featured published in several impactful journals including Event Management, Managing Sport and Leisure, and Sport in Society, and it has also been featured in popular press articles from the Associated Press, Reuters, BBC, Sky, ESPN, DW, CNN, Front Office Sports, and other reputable news outlets.
Memberships I maintain include the Sport Ecology Group, North American Society for Sport Management, and the European Association for Sport Management. Previous professional experience includes working in marketing and promotions for an NCAA Division I university, working in events and promotions in professional men’s and women’s football in the US, sportswear product testing, and coaching water polo.
Qualifications
PhD in Sport and Entertainment Management, University of South Carolina, August 2019
Seminar in Olympic Studies, International Olympic Academy, September 2016
MS in Kinesiology, University of Georgia, August 2016
BA in Environmental Ethics and Policy, University of Portland, May 2014
Undergraduate teaching
Sport and Communication
Sport, Media and Society
Postgraduate teaching
Sport Marketing and Communications
Sport and the Media
Open to PhD supervision enquiries?
Yes
Areas of interest for supervision
Welcoming any inquiries about PhD supervision. Please, reach out if you are interested or if I can assist in any way.
Research summary
My research explores the bidirectional relationship between sport and the natural environment: sport ecology. It focuses on anything related to sport, environment, climate, and sustainability. In the past, this has been focused on venues and mega-events like the Olympic Games and FIFA Men's and Women's World Cups, but I am open to the study of this topic in any context. Theoretical perspectives I have utilized include management and governance theories like: institutional theory, stakeholder theory, and resource-based view of the firm. My research methods are always driven by the nature of the question which has led me to employ a variety of qualitative and quantitative methodologies.
Current research interests
Climate change, Olympic Games, environmental justice, as well as space utilization and land developmentPast research interests
Sport and COVID-19Affiliated research centres
-
Sports for Nature: Setting a Baseline
(36 pages)
Research output: › Commissioned report (Published) -
Slippery slopes: How climate change is threatening the 2022 Winter Olympics
(23 pages)
Research output: › Commissioned report (Published) -
Predicting climate impacts to the Olympic Games and FIFA Men’s World Cups from 2022 to 2032
In:
Sport in Society, vol. 25, pp. 867-888
DOI: https://doi.org/10.1080/17430437.2021.1984426
Research output: Contribution to Journal › Article (Published) -
Assessing climate suitability of 3 cities for the 2027 FIFA Women’s World Cup
In:
Case Studies in Sport Management, vol. 11, pp. S14-S18
DOI: https://doi.org/10.1123/cssm.2021-0043
Research output: Contribution to Journal › Article (Published) -
Tokyo 2020 Olympics sustainability: An elusive concept or reality?
In:
International Review for the Sociology of Sport
DOI: https://doi.org/10.1177/10126902221110157
Research output: Contribution to Journal › Article (Published) -
On the necessity of teaching sport ecology
In:
Case Studies in Sport Management, vol. 11, pp. SE1-SE2
DOI: https://doi.org/10.1123/cssm.2022-0012
Research output: Contribution to Journal › Editorial (Published) -
Ethics in the sport industry
Research output: › Chapter (Published) -
Sport ecology: The relationship between sport and the natural environment
Research output: › Chapter (Published) -
Digital technology and sport ecology
Research output: › Chapter (Accepted/In press) -
A case study of intracity team relocation and environmental justice in Baltimore, Maryland
Research output: › Chapter (Accepted/In press)