School Office: School Marketing Officer
Moray House School of Education and Sport, PL G.19
- University of Edinburgh (Holyrood Campus)
- Post code
- EH8 8AQ
Mon 9a-12p from home,
Tue-Fri 8a-5p in Paterson's Land G.19
As School Marketing Officer, Aiko's aim is to providing marketing support for Moray House School of Education and Sport, ensuring the delivery of a service which attracts the best students, and supports the School in achieving its strategic objectives. For colleagues, this includes support with student recruitment, recruitment-related content writing for the web, guidance on social media use, access to School logos, University and School brand guidance. Aiko assists in the production of printed materials and merchandise.
Aiko manages the School's social media strategy with a focus on student recruitment for Moray House's five social media channels:
- Instagram (@morayhouseuoe)
- Twitter (@MorayHouse)
- Facebook (/MorayHouseUoE)
- LinkedIn (University of Edinburgh Moray House)
- Youtube (MorayHouseSchoolofEducation)
She works closely with student ambassadors and staff within the School to showcase #MorayHouseLife.
Aiko looks after student recruitment for Moray House, working primarily across the Postgraduate taught programme portfolio. Prospective students might meet her at an online information session or on campus for a tour or Open Day. She aims to be a friendly, helpful resource for anyone considering studying at Moray House.
Aiko has just over a decade of experience in higher education marketing and student recruitment and has lived and worked in the United States, Japan and Scotland. She completed an MSc in Creative Writing (Poetry) at the University of Edinburgh in 2009. Prior to this, she studied at the University of California Los Angeles (UCLA) for double Bachelors degrees in Mass Communications with computing specialisation and English with poetry specialisation.