Experience mapping essentials
In this session we look at how exposure to end users and collaborative stakeholder exercises can be synthesized into summary representations of user experiences, and utilised as a basis for solution ideas generation that can subsequently be tried out prior to significant development effort.
About the course
Mapping is a highly collaborative process, providing a means to summarise user research into ‘as-is’ scenarios, and to outline ‘to-be’ scenarios both from the perspective of the end user and of a potential service.
Maps may be worked up into high-fidelity communications tools, as well as providing an ongoing work-in-progress collaboration space as a project progresses.
How the session is delivered
- Seminar introduction to the value and practice of experience mapping
- Practical activity in small groups, continuing the scenario introduced in earlier sessions to explore a design problem through the lens of priority users
By the end of the session, attendees will have:
- An understanding of how mapping exercises can be used to communicate current experiences, to explore design problems and generate ideas for potential solutions
- An appreciation of how and when to use the technique using interaction with end users, stakeholders and/or other sources of insight
- All resources and support materials needed to integrate these techniques into their own projects
How to book
I found it useful to interview people on their experiences and can see how useful this would be for finding goals, pain points etc.