Fundraise Your Way

Jayne May

Jayne's 12 year old golden retriever Zoe inspired her to raise money in aid of canine cancer research.

Name Jayne May
Cause fundraised for

Research into cancer in dogs                                                                               

Method of fundraising Facebook Auction

Why did you decide to fundraise for your chosen cause?

I didn’t realise the importance of fundraising was until my much loved golden retriever Zoe got cancer. I didn’t realise the scale of cancer in dogs until I was told 25% of all dogs would suffer from, or be diagnosed with, cancer in their lifetime. I was even more shocked when I discovered that 50% of all dogs over ten years old will at some time in their life be diagnosed with this awful disease.

I adore all dogs, but none more than my beloved retrievers. I’ve bred these wonderful animals for many years and each and every one of them has brought me joy, love, companionship and so much more.

I was absolutely devastated when Zoe was diagnosed with stage 3 lymphoma. However, I was lucky that Zoe responded well to treatment, and she went in to remission after just eight days, and I was fortunate to have her with me until she was 15 years old.

I’m aware that not all dogs – or their owners – are this lucky, and I am determined to do all I can to support canine cancer research. I believe that by supporting vital research, more dogs will recover than currently do.

How did you raise money?

I started a JustGiving site in January 2015. I contacted the Animal Health Trust (AHT) where I donated £20 of my own money that I’d raised selling Christmas cards the previous year. I asked if I could be a fundraiser for AHT and they said yes, welcomed me warmly, and asked me if I had a target. This put me on the spot, so to speak! I don’t know what made me say it, but what went through my mind are those statistics that I never forgot of how many dogs who suffer and die from cancer. So I said I’d raise £5,000 in a year. The moment I said that, I wondered how I would do it!

Within a few weeks I’d told the story of how Zoe beat the lymphoma despite being diagnosed at 12 years of age. I wanted more dogs to follow in her footsteps, but sadly that doesn’t often happen, and the only way to help that happen is to help research. The response was overwhelming, I couldn’t believe how many people came forward. But this huge response let to many sad stories…

And that pushed me even more to go for this £5,000! I felt if I did that, I would have “done my bit” for the cause. Little did I know what was to come! Within weeks an online auction course was started on a closed Facebook group. I raised approximately £210,000 in aid of the AHT. When it closed, I looked (in depth) for other charities looking for a research programme that was dedicated to canine cancer research only. My investigations led me to the University of Edinburgh and I am now proud to support their vital research work through Zoe’s Journey UK.

I have run Zoe’s Journey UK Auction Site on Facebook for seven years– the last year in aid of Edinburgh University’s research into canine cancer. If you visit my Facebook auction site, you’ll find a wonderful array of goods ranging from jewellery and home decorations to jigsaws and dog toys. The proceeds from this online auction supports vital cancer research in dogs.

I think all of us has something that could be auctioned on my Facebook page. I you want to get involved, but not sure where to start, get in touch and I will be delighted to help – just get in touch with me via Facebook.

As well as the auction site, I also host a support page for people who have a dog with cancer, or have lost their dog to cancer. It’s a very supportive group, and I find many of the people on the support page also support my online auction.

I’m so glad that Zoe has not only inspired me, but inspired so many people across the country too. I couldn’t be more proud of her and her legacy.

Fundraising wisdom

Believe in the cause and never give up.

Related links

Zoe's Journey UK

Zoe's Journey UK - online auction site on Facebook (external website)

Zoe's Journey UK - support, news and events (external website)

Zoe's Journey UK - easyfundraising (external website)