Moray House School of Education and Sport

Career opportunities

Advance your career: this degree programme will give you a range of career opportunities.

The sport industry is extremely diverse covering areas such as: 

  • sport-specific sports development officers employed by local government or governing bodies of sport
  • sport for development officers whose work links sport to wider social policy concerns
  • sports marketing and sport sponsorship
  • sports event organisation
  • sport club management
  • commercial sector health and fitness
  • sport retailing
  • sport tourism
  • developing school sport
  • local government sports management
  • sport media and public relations
  • sport for international development
  • developing sport in universities

Educational aims

The programme provides in-depth analysis of sport policy, management and international development issues across a range of countries and sport sectors.  In requiring you to continually reflect upon the application of sport-specific and generic theory to practice, you will be encouraged to be a reflective practitioner capable of delivering efficient and effective sport interventions. You will learn a range of theoretical concepts drawn from sociology, management, political science, policy studies, and organisational behaviour.

Graduates will be able to:

  1. understand the impact of socio-economic, political and cultural factors on sport policy, sport management, and international development practice.
  2. appreciate and account for the varied nature of sport policy and management practice in a range of countries.
  3. demonstrate in-depth knowledge of the opportunities and challenges facing sport providers across the public, voluntary and commercial sectors.
  4. demonstrate the relevance of different academic disciplines (e.g. sociology, political science, management, policy studies, cultural studies, history, and geography) to an informed understanding of sport, policy, management and international development.
  5. critically assess the research base informing contemporary sport policy, management and international development.
  6. combine theory and practice to devise informed sport policy and management interventions.
  7. demonstrate the knowledge and skills required to conduct your own research project and critically appraise the work of others.
  8. become an independent learner with the transferable skills required to identify and meet your career objectives.


Graduates are equipped to:

  1. outline the key factors affecting sport participation levels in different countries and discuss the role of sport policy and management in improving participation levels.
  2. understand the role of sport in alleviating social and economic problems at the local, national and international level.
  3. identify and explain historical changes in sport policy and assess their implications for contemporary practice.
  4. demonstrate a theoretically informed appreciation of the role and impact of local, national and transnational government on sport policy.
  5. critically reflect upon the contribution of management theory to efficient and effective sports management practice.
  6. demonstrate a theoretical understanding of the role of the mass media in framing contemporary sport policy and management.
  7. appreciate that, to understand the complexities of contemporary sport, requires a multidisciplinary approach.
  8. develop the skills and knowledge necessary to meet your career goals.
  9. develop the knowledge and skills necessary to critically appraise current research in sport policy, management and international development, and develop a research project of your own within a designated time frame.
  10. develop a wide range of research and academic skills (e.g. using information technology, independent study skills, team working, essay / report writing, and presentation skills).


Careers Service

The University of Edinburgh's Careers Service supports all current students (and graduates for up to 2 years) to develop their potential and achieve satisfying and rewarding futures.  This is done through individual appointments, group sessions and wider campus-based activity, alongside online services and resources.  A diverse programme of face-to-face and online events is delivered throughout the academic year.  

Suzanne Agnew

Careers Consultant, Moray House

Contact details