Bayes Centre



On 11th February, Safer Internet Day 2020, the Digital Skills and Training team within the University of Edinburgh Information Services Group launched #DigitalCitizen, an online campaign to raise awareness about digital safety and the responsible use of technology, otherwise known as digital citizenship.

#DigitalCitizen: Raising digital safety awareness

Internet safety-related concerns, including but not limited to online fraud, social engineering, and online harassment. The #DigitalCitizen campaign aims to provide students with resources they can use to tackle these issues while embedding a sense of digital citizenship that will inform the ways in which students engage with technology throughout their time at the University and beyond.

Safeguarding our digital community begins with you

As more digital technologies are integrated into learning and teaching, promoting a keen awareness of digital safety and citizenship becomes crucial for not only students but also staff to ensure that online learning spaces remain respectful and inclusive for all. While digital engagement packs real potential for creating meaningful dialogue, it is important that everyone at the University takes measures to safeguard themselves against the myriad risks associated with an increasingly interconnected world. Challenging problematic behaviours online is also the responsibility of all members of our international community, which prides itself on honouring diverse perspectives.

Through the #DigitalCitizen campaign, students will glean a clearer understanding of the types of digital safety threats they might encounter, as well as how to troubleshoot these threats and support others who may be more vulnerable or who might have already been affected. The campaign also encourages students to be mindful of their own online engagement to ensure they leave university with a positive digital footprint that will allow them to succeed as young professionals ready to navigate an increasingly digitized job market.

Strategic alignment

In line with the University’s 2030 Strategy, the #DigitalCitizen campaign places a focus on people – our students, staff, alumni and friends – bolstering one another when it comes to digital safety. It is also our hope that this campaign will help make our University and the world a better place by instigating a behavioural and cultural shift that ensures all members of the University community feel safe and supported while engaging both online and off.

Help us promote the campaign

Please help us spread the word by letting your students and colleagues know about the #DigitalCitizen campaign and, if you use Twitter, by retweeting campaign messages posted from the @UoEDigiSkills account. Please also feel free to reshare these messages across other communications channels and social media accounts and disseminate the link to our new Digital Safety and Citizenship webpages ( where possible. Together, let's build a safer online community for all.