Research and Knowledge Exchange

How to... Capture impact from social media

Resources and best practice advice on capturing the impact of your social media activity

This wiki captures a range of social media analytics and reporting tools clustered around different types of social media tools and functionality. Educators and researchers will find this useful in managing their use of social media, and in tracking the impact and engagement with their digital presences, as well as following up their own digital tracks and traces. Maintained by Nicola Osborne at EDINA, as part of the Managing Your Digital Footprint Consultancy Service.

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Not sure where to start?

Worksheet: Understanding and defining success

Worksheet: Defining KPIs for your social media activity

Wiki page: Top 5 social media tools for educators