Leading figures within Chinese and Scottish business are to deliver a series of lectures to encourage more trade between the two countries.
The talks, organised by the University of Edinburgh’s Confucius Institute for Scotland, begin on 27 September.
As China’s economic importance increases, these talks will provide an insight into understanding how trade opportunities for Scottish firms can be best developed.
Those confirmed to speak are Jim McColl, founder of Clyde Blowers; David Nish, CEO of Standard Life; Peter Budd, chairman of Arup Scotland, and the opening speaker Dr Liu Li, Managing Partner of one of China's leading architectural companies.
We need to understand China's social fabric, its networks and hierarchies, and where decision-making lies, so we can play an active role in shaping the way business is conducted in China today. These lectures by leading China experts in the business community give access to such knowledge and insights to the "real business" with China.
Professor Natascha Gentz
Director, The Confucius Institute for Scotland
The lectures are the idea of the Confucius Institute for Scotland’s recently established Business Advisory Group, which aims to provide insight into the dynamics of the global context in which the Scotland-China business relationship exists.
The Confucius Institute for Scotland, established at the University of Edinburgh in 2005, is committed to the promotion and development of Chinese language and culture. Key objectives include the development of effective Chinese-Scottish business, cultural and academic links.
Details on the programme for autumn 2012 can be found here.
This article was published on Sep 27, 2012